I've just been lucky enough to have been travelling for some time and it's taken a significant amount of time to sort out all my bookings. I wondered could I create a persona to help me with travel tips?
And if that's the case - can I leverage this if I'm a tourism operator?
Chat GPT was very helpful - prompting me with what it needed to create my persona. Obvious prompts such as age, occupation and budget and then more psychographic factors such as travel goals and interests.
Once I popped this all in ChatGPT was super useful at creating itineraries for me.
I tried using the same persona in Perplexity and found it more detailed and (as it's live to websites) is likely to be more up-to-date.
How tourism operators can use this is worth having a think about.
Ideally I would want to click to the sites to book but ChatGPT can only provide high level suggestions, Perplexity wasn't able to provide booking links, but did provide links to the site - opportunities here and more research needed...
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